Tag Archives: greenwashing

Green Wash, Part 3

Posted on February 28, 2011 by

Now for the grand finale in our trio of hypocrisy, the winner of both the Ironic Ad Award and the Giant Head-Scratcher Trophy: The mind simply reels. A loss for words ensues. Then, into the vacant brain creeps a bumper-sticker … Continue reading →

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Green Wash, Part 2

Posted on February 25, 2011 by

This was the ad that first caught my attention and got me thinking: “What are they trying to say here?” Some parsing of the copy is in order. ‘When does nature surprise you…’ well, since nature’s surprises are often in … Continue reading →

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Green Wash, Part 1

Posted on February 24, 2011 by

Three different advertisements “crossed my desk” last week, all for different products, yet sharing an eerie similarity of purpose and theme. I’m sure it will become evident soon enough, so no spoilers-let’s introduce the first contestant, shall we? “Wow, it … Continue reading →

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